![]() Internet3614 Pinebluff | The Internet has the potential to radically change the way we market goods and services. In the course of teaching people how to market on the Internet, I was struck by how little most business people knew about traditional marketing. How could I explain the pitfalls of corrupting established distribution channels to an audience that doesn't know what a channel is? This is the background material for a course I give to small businesses on marketing. It starts out with basic marketing principles and moves forward into Internet Marketing. It can help you sell more stuff. |